7. Go-to-Market Strategy

7.1 Target Segments & Partnerships

• Freelancers & remote workers via Upwork, Fiverr integrations

• SMBs & exporters via Stripe & Shopify plugins

• Partnerships: NomadList, Remote.com, travel marketplaces

7.2 Beta Rollout & Adoption Plan

Invite 5,000 private beta users in Q3 2025, gather feedback, then expand to 50,000 in Q4 2025 with referral rewards.

7.3 Growth & Referral Incentives

“Invite a friend” rewards 10 NEXFI tokens per signup, plus bonus for first transaction. Early adopters earn exclusive NFT badges.